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kaëll

Because exclusive fashion also deserves exclusive care, we have very special products for you with the natural and sustainable detergent concentrates from kaëll - so that silk, linen, wool, cashmere or high-tech materials are always in the best hands.

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kaëll: Natural care for favorite pieces, health and the environment

The natural household and textile care products from kaëll are more than just cleaning products - they are a declaration of love for all your favorite items, your health and the environment! Sisters Katharina & Ellen founded the label in the linen-weaving town of Bielefeld in 2016 - in the firm belief that care means more than just superficial cleanliness.

The special features of the products

The heart of kaëll beats for beautiful, practical products. But conventional household products could not meet the demands of the kaëll sisters. Neither cleaning performance, safety nor environmental friendliness were convincing. Aesthetics also fell victim to the conventional products, and so they quickly disappeared behind closed cupboard doors after use. Caring for favorite clothes also became a challenge. After searching in vain for natural products that would not only gently care for their favorite clothes but also eliminate the need for an expensive visit to the dry cleaner, the kaëll founders decided to take matters into their own hands.

kaëll's origin

The journey began in the family business, where they got to know the world of professional cleaning. Countless own experiments and the findings of top-class experts were incorporated into the development of the product range. The result: effective, safe, environmentally and family-friendly care products!

The mission of kaëll

kaëll stands not only for the names of the two founders, but also for a mission: to preserve favorite pieces, protect health and protect the environment. Here, aesthetics meet functionality, tradition meets innovation, and care becomes an art form. Here, care is more than just cleaning - it is love in action.