Which jeans suit you best?

It's our second skin, our most reliable uniform, arguably the most democratic garment in the world: jeans. Hardly any other item accompanies us so naturally and faithfully through every season and almost every situation. It's with us in the office, on weekend trips, on first dates, and during relaxed evenings on the couch. But however close this relationship may be, it often begins with a seemingly insurmountable hurdle: the search for that one perfect pair.

This search can quickly turn into a real odyssey, a frustrating labyrinth of too many cuts, countless washes, and confusing length descriptions. Skinny, straight, bootcut, flare, mom, boyfriend – the sheer flood of options can leave you bewildered in front of the mirror. But it doesn't have to be that way. This guide is your personal compass, helping you navigate the denim jungle. We'll untangle the chaos, explain the most important fits, and help you discover that one favorite pair of jeans that not only feels great but is made just for you.

Discover jeans

From skinny to wide

The selection of jeans styles is larger and more diverse than ever before, with each cut telling a different story, conveying a different feeling, and creating a unique silhouette. The straight-leg jeans are considered the undisputed, timeless classic and the reliable foundation of any well-thought-out wardrobe. With their perfectly straight leg from hip to ankle, they create a calm, balanced, and visually elongating silhouette that exudes an aura of understated elegance and flatters virtually every figure. They are the ultimate all-rounder: paired with a flowing silk blouse and pointed slingbacks, they become the epitome of modern business chic, while with a high-quality cashmere sweater and loafers, they embody an intellectual nonchalance. In direct contrast, skinny jeans, like no other, create a razor-sharp, figure-hugging silhouette. They are the perfect canvas for playing with proportions and unfold their true genius as a balancing partner to voluminous statement pieces. An opulent trench coat, a wide, chunky knit coat or a flowing tunic only achieve their full dramatic effect through the narrow counterpoint of skinny jeans.

Mom jeans tell a completely different, more relaxed story, a loving homage to the laid-back style of the late '80s and '90s. Their characteristically high-waisted, waist-defining fit and the looser cut at the thighs, tapered slightly towards the ankle, create a beautiful silhouette and exude a modern, effortless coolness. They are the perfect choice for looks that should appear thoughtful but never contrived, especially when paired with a simple, tucked-in tank top and a wide leather belt. Flared and bootcut jeans bring a touch of bohemian chic and '70s glamour back into fashion, having enjoyed a triumphant comeback for the past few seasons. Their flared leg from the knee down creates incredible dynamism and a flowing movement with every step. However, their greatest advantage is the unbeatable, visually leg-lengthening effect, which is particularly noticeable when the hem almost touches the ground and only the tips of elegant boots or platform sandals peek out.

For those who want to combine maximum comfort with a high-fashion statement, wide-leg jeans are the ultimate choice. Cut wide and straight from the hip to the hem, they drape the legs with a flowing, almost majestic sweep, creating a sophisticated, architectural silhouette. To achieve their full effect without overwhelming the figure, they should be paired with a fitted top that accentuates the waist. Finally, boyfriend jeans embody the ultimate in casual style. As if borrowed straight from a boyfriend's closet, they sit loosely and low on the hips, exuding an innate, almost rebellious nonchalance. They are the first choice for uncomplicated everyday looks with sneakers and a T-shirt, but can be transformed into an exciting fashion statement with a deliberate style clash—for example, with a sequined top and delicate strappy sandals—that playfully blurs the lines between masculine and feminine.

Jeans should fit a little tighter when bought: Denim often stretches by half a size when worn.
Shop your

Denim look

Waist height, length and wash

The style choices


Not only the cut, but also the waist height and length determine the
The effect of jeans. High-waisted styles create a visually lengthening effect, look modern, and are easy to style.
Combine them with cropped blazers or tucked-in shirts. Mid-waisted jeans are
The classic waist height and ideal for anyone who wants something uncomplicated.
Those who love the look of the 2000s are currently rediscovering low-waisted jeans.
again.

The length also changes the styling: cropped jeans,
which end just above the ankle, have a summery look and are easy to wear.
Wear them with sandals or mules. Ankle-length styles go with almost anything.
any shoe, while long or extra-long jeans are ideal for heels.
or boots that visually lengthen the leg.

The wash is equally crucial. Dark jeans
They look sophisticated and are ideal for office looks or elegant outfits. Medium blue
These variations are true all-rounders and suit almost any style. Light or
Washed-out jeans, on the other hand, give your look a fresh, summery feel.
Note: Perfect for relaxed days or high-contrast combinations with
bolder colors. Those who love street style opt for used or
Distressed washes. They instantly give any outfit a cool,
urban look.